medac Pharma
Healthcare Compliance, Multi-Brand & Event Rollout
As a direct freelance graphic designer and artworker, I partner with medac Pharma to deliver end-to-end design and artworking support across their portfolio of pharmaceutical brands and internal communications.
Operating within strict ABPI healthcare compliance guidelines, I produce high-volume print, digital, and event collateral—ranging from interactive medical PDFs and email marketing campaigns to exhibition displays and patient resources.
Client
medac Pharma
Type
Multi-Channel Production
Year
2024-present
Process
Navigating Strict Healthcare Compliance & ABPI Guidelines
Working in the pharmaceutical sector demands absolute accuracy and strict adherence to regulatory standards (such as ABPI codes of practice). Partnering directly with medac Pharma’s brand and medical teams, I ensure every visual asset—across both HCP (Healthcare Professional) and patient-facing materials—is fully compliant, properly referenced, and built for rapid medical sign-off.
Multi-Brand Print & Interactive Digital Collateral
I manage the visual execution across multiple proprietary medac Pharma brands, maintaining strict brand consistency while adapting designs for complex, multi-channel rollouts. Deliverables include interactive digital PDFs, printed sales brochures, direct-to-patient educational materials, journal adverts, and Mailchimp email templates—all optimised for high engagement and readability.
Exhibition Presence & Internal Communications
To support medac Pharma’s commercial and internal initiatives, I produce large-format event graphics—including modular exhibition stands and pull-up roller banners—alongside internal communications assets, landing pages, and corporate collateral designed to align cross-functional teams.
Outcome
Dependable, Compliance-Ready Design Support
Designing for pharma requires balancing high aesthetic quality with rigorous legal and medical accuracy. By providing agile, direct-to-client design support, I help medac Pharma deploy multi-brand marketing campaigns and event presence seamlessly, delivering error-free assets that pass compliance checks on time, every time.
